Friday, 13 April 2018

A2 Short Film - Poster Edits

We recently received some audience feedback concerning our poster (which I will go into greater detail with in my Evaluation of this area) and the general consensus was negative, although generally unhelpful.

We were told that there was 'something' wrong with the poster, but something that the majority of our audience who was taking part were not sure of, so we tried our best to experiment with the poster to try and make it more aesthetically pleasing.

We tried a number of things, including shifting the composition, sharpening the image and increasing the saturation to bring out the red face of the clock more prominently. To the left is our attempt at this:

We also added darker shadowing under the writing to give it more depth. We liked this draft, but felt that it was not intense enough. we found that the blurring on the cracks of the clock presented the protagonist's internal white noise, and his confusion. We eventually darkened the poster again to give us the intensity that we wanted, shown below.



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